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Senior Director of Communications and Marketing

Steven Groeninger is the Senior Director of Communications and Marketing for the National Law Enforcement Officers Memorial Fund. In this role, he is responsible for all communications functions including media outreach, public relations and advertising, and external messaging.

He serves as the primary manager of the organization’s brands across all channels. Additionally, he is responsible for managing the organization’s public-facing marketing initiatives including multi-channel direct-response programs and retail operations.

A seasoned veteran with over 20 years of experience in the communications and marketing fields, Mr. Groeninger has worked with many organizations, businesses and corporations helping them market causes and/or sell products or services. He has helped small organizations raise millions of dollars by building strong donor files and increased revenues, and his strategic approach has helped businesses and corporations promote products and services with extensive success.

Mr. Groeninger brings a strong communications discipline to the Memorial Fund, helping the organization raise awareness for its mission through media outreach and management by placing hundreds of stories in print, television, radio, and online media outlets. He champions the Memorial Fund’s mission by guiding the organization’s burgeoning new media initiatives including event webcasts, social media, and overall management of the organization’s website.

An active member of the Direct Marketing Association of Washington and a frequent presenter at the Direct Marketing Association’s Nonprofit Federation conferences, Mr. Groeninger is also active in local and national communications and marketing communities.